NEW YORK, NY (1 Feb 2001) -- Yahoo, the web's leading directory and search engine, has recognized Cyber Diver Scuba Diving Magazine as the world's most popular scuba publication based on non-bbs hit counts. Cyber Diver rated well ahead of some 30 scuba magazines including traditional print-based scuba publications and sites that utilize bbs message boards to inflate hit counts. "We have earned the trust of the global scuba diving community with informative and accurate news content," said Stanford Suzuki, CEO of the Cyber Diver global news network. "We believe this works far better than advertising and bbs message boards where content resembles online graffiti more than responsible and trustworthy journalism," Suzuki added. "The astonishing growth of Cyber Diver, as well as our popular online newsletters, confirms that we are on the right track in bringing the international diving community information that better meets the needs of today's sophisticated and discerning divers." Cyber Diver is powered by CDNN, Cyber Diver News Network, the world's first and still only global news network for divers. Through its affiliate news bureaus and publications in Japan and Europe, CDNN reaches the entire global diving community with daily news reports covering dive travel, dive gear, diver education, dive safety and marine conservation. "CDNN is the engine that runs Cyber Diver," explained Freeman Washington, CDNN managing director. "When we publish an important story such as the recent Galapagos oil spill, we reach more divers around the world than all other scuba publications combined." | | Another component in Cyber Diver's success is its popular ScubaLinx directories, designed to link divers to companies and organizations throughout the global diving community. According to ScubaLinx managing director, Cynthia Weatherly, over 60 percent of Cyber Diver readers log into ScubaLinx every day. "We knew CDNN's accurate and reliable content would work far better than message boards to pull divers into dive travel and scuba equipment features," Weatherly said. "But we never envisioned that the ScubaLinx directories would become the second most popular feature in Cyber Diver's scuba portal network." "Our sponsor program gives participants the opportunity to achieve high-profile and global recognition for their contribution to dive safety and marine conservation," explained Weatherly. "For the price of a typical banner ad, web-savvy companies can reach millions of Cyber Diver readers worldwide with a comprehensive package of powerful and cost-effective eMarketing tools." © CDNN - CYBER DIVER NEWS NETWORK |